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Top - GoRVing
Go RVing
The Client
Go RVing, a marketing program for the
RV industry that works closely with travel influencers to produce inspiring stories
and spread awareness about RVing
The Ask
Client was looking for a refreshed design and new ideas for an interactive ad to run alongside their general campaign. They wanted to feature five long-form videos from different RV travel experiences.
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The Solution
I created a customized quiz that would decide the best travel video to play based on the user’s answers. Each video page featured tips and content sourced from the “Away” marketing site to drive clicks.
CREDITS
Sales Executive
Caroline Piscopo Nelson
Campaign Manager
Grant Kamienski
Creative Manager
John Mehrkens
Design + Build
Melissa Merrill
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